The Six States That Will Elect the President in 2012
The list of key states is much shorter this year, leaving Obama and Romney little room for blunders.
Forget those long lists of swing states, purple states or whatever else folks are using as labels to stir up interest in the November election between President Obama and GOP nominee-in-waiting Mitt Romney.
The reality is that although the campaigns and super PACs will spend hundreds of millions of dollars on TV advertising and will spend much of their time in about a dozen states, only six will essentially determine the outcome of the election: Florida, Ohio, Virginia, Colorado, Iowa and New Hampshire.
To win, Romney might have to claim all three of the biggest states on the short list. To be sure, the former Massachusetts governor can lose one state from the Florida-Ohio-Virginia column and still take office next January 20, but the path would be difficult.
Sign up for Kiplinger’s Free E-Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
A close look at the states shows what little margin of error either candidate has:
Florida: Both sides will spend heavily in the expensive media markets of Florida, battling for the Sunshine State’s 29 electoral votes. Romney can instantly lock up the state if he chooses Sen. Marco Rubio as his running mate, but even if he doesn’t, he still has the advantage in Florida. Along with traditional GOP voters, the tea party, evangelicals, the Miami Cuban community and retirees are a potentially potent coalition that could deliver for Romney.
Ohio: This will be the second-most expensive state to compete in for both campaigns. Obama has a lot going for him in the battle for Ohio’s 18 electoral votes. Obama’s team, maintaining a lead in the polls that has yet to recede significantly, is confident that the assault on Romney’s career at Bain Capital plays well in the Buckeye State. So does criticism of Romney’s disdain for Obama’s auto industry bailout. This is one state where Romney needs to cut into Obama’s advantage among women.
Virginia: This state offers another gender gap challenge for Romney. Demographics in Northern Virginia, Charlottesville, Richmond and even the military-heavy Tidewater region bode well for Obama. Romney needs former GOP Sen. George Allen to run a strong race on the undercard, but so far that isn’t happening. With Obama firing up black voters, purple Virginia is firmly out of the GOP’s “red state” column, but that doesn’t mean Romney can’t win in the Old Dominion.
Colorado: Romney can cause some problems for the Obama campaign's calculus with a win in Colorado. It's still close enough for the Republican to steal the nine electoral votes from Obama, but it will take some serious work. If Romney doesn't cut into the Hispanic vote, Obama stands to dominate in the contested Western states. Obama has a significant advantage with Hispanics but he needs to make sure they vote.
Iowa: In 2008, Obama won the state by 140,734 votes over Sen. John McCain of Arizona. If Romney doesn't get support from at least three-quarters of social values voters in Iowa, he can kiss these six electoral votes good-bye. Expect Romney to bring in a lot of help from conservative surrogate campaigners, including some of his primary opponents, who built strong campaign organizations in the state. The next round of polls will show the race in this state tightening, with Obama holding a slight lead but Romney in striking distance.
New Hampshire: Romney’s lone hope for a pickup in the Northeast borders his “home” state of Massachusetts. He’s hoping to tap into the “live free or die” libertarianism that helped George W. Bush carry New Hampshire in 2000. Romney’s problem is that New Hampshire isn’t the conservative stronghold it once was. Population centers along the Massachusetts border are swarming with Democrats. Bush lost the state to Sen. John Kerry of Massachusetts in 2004 and Obama won it four years ago by 68,288 votes.
It’s a very short list and, especially for Romney at this stage of the race, a challenging one.
Get Kiplinger Today newsletter — free
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.
-
Take Charge of Retirement Spending With This Simple Strategy
To make sure you're in control of retirement spending, rather than the other way around, allocate funds to just three purposes: income, protection and legacy.
By Mark Gelbman, CFP® Published
-
Here's How To Get Organized And Work For Yourself
Whether you’re looking for a side gig or planning to start your own business, it has never been easier to strike out on your own. Here is our guide to navigating working for yourself.
By Laura Petrecca Published
-
AI Regulation is Looming: Kiplinger Economic Forecasts
Economic Forecasts Find out what Washington and regulators have planned for artificial intelligence.
By John Miley Published
-
The Biden Tax Plan: How the Build Back Better Act Could Affect Your Tax Bill
Politics Depending on your income, the Build Back Better Act recently passed by the House could boost or cut your future tax bills.
By Rocky Mengle Published
-
Kiplinger's 2020 Election Forecast
Politics For nearly a century, The Kiplinger Letter has forecasted the outcome of presidential elections to keep readers informed of what's coming and what it means for them. Here's our call for 2020.
By The Kiplinger Washington Editors Published
-
The 2020 Election and Your Money
Politics We’ve assessed how the presidential candidates’ stances on financial issues will affect your wallet.
By the editors of Kiplinger's Personal Finance Published
-
5 HEROES Act Provisions with a Good Chance of Becoming Law
Politics The massive federal stimulus bill just passed by the House of Representatives is "dead on arrival" in the Senate. But a few proposals in the bill have enough bipartisan support to eventually become law.
By Rocky Mengle Published
-
Vote by Mail: A State-by-State Guide to Absentee Ballot Voting
Politics With health authorities recommending people continue to social distance, the idea of voting by mail is becoming an increasingly hot topic.
By Rivan V. Stinson Published
-
9 Ways COVID-19 Will Change the 2020 Elections
Politics The 2020 election will be like no other in history, as the COVID-19 pandemic will upend the business of politics as usual.
By Sean Lengell Published
-
How to Run for Local Office
Politics If you’ve ever thought that you could do a better job than the elected officials currently in office, here’s how to launch a campaign—and win.
By Kaitlin Pitsker Published