Buy and Hold? You Bet
Over periods of 20 years or longer, stocks have never lost money, even after inflation.
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.
You are now subscribed
Your newsletter sign-up was successful
Want to add more newsletters?
Delivered daily
Kiplinger Today
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more delivered daily. Smart money moves start here.
Sent five days a week
Kiplinger A Step Ahead
Get practical help to make better financial decisions in your everyday life, from spending to savings on top deals.
Delivered daily
Kiplinger Closing Bell
Get today's biggest financial and investing headlines delivered to your inbox every day the U.S. stock market is open.
Sent twice a week
Kiplinger Adviser Intel
Financial pros across the country share best practices and fresh tactics to preserve and grow your wealth.
Delivered weekly
Kiplinger Tax Tips
Trim your federal and state tax bills with practical tax-planning and tax-cutting strategies.
Sent twice a week
Kiplinger Retirement Tips
Your twice-a-week guide to planning and enjoying a financially secure and richly rewarding retirement
Sent bimonthly.
Kiplinger Adviser Angle
Insights for advisers, wealth managers and other financial professionals.
Sent twice a week
Kiplinger Investing Weekly
Your twice-a-week roundup of promising stocks, funds, companies and industries you should consider, ones you should avoid, and why.
Sent weekly for six weeks
Kiplinger Invest for Retirement
Your step-by-step six-part series on how to invest for retirement, from devising a successful strategy to exactly which investments to choose.
Stock-market investors are an unhappy bunch. Standard & Poor's 500-stock index is no higher than it was 12 years ago, and over the ten years ended in May, stocks have returned a dismal -1.7% per year. So it's no surprise that investors wonder whether "buy and hold" and "stocks for the long run" are discredited concepts (see Can You Time the Market?).
The short answer is that stocks are still the best long-term investments. As bad as the past decade has been, there have been other ten-year periods during which stocks have recorded even bigger losses. Yet over periods of 20 years or longer, stocks have never lost money, even after inflation. Including the latest bear market, stock returns have averaged 7.8% per year over the past 20 years and 11% annually over the past 30.Nevertheless, the assault on buy-and-hold investing continues. Robert Arnott, of Research Affiliates, recently observed in a widely publicized article that over the past 40 years, even lowly government bonds had outperformed stocks. Just a few months later, though, events overtook that claim as stocks rallied from their March lows and bond prices skidded.
Brighter future. After periods of sluggish returns, stocks tend to regain their oomph. Stock returns over the past five and ten years have fallen to the bottom quartile when measured against all five- and ten-year periods since 1871. But history shows that after reaching such a low, stocks' average return for the next five years has been almost 9.5% annually after inflation.
From just $107.88 $24.99 for Kiplinger Personal Finance
Become a smarter, better informed investor. Subscribe from just $107.88 $24.99, plus get up to 4 Special Issues
Sign up for Kiplinger’s Free Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
Furthermore, once stocks have plunged 50% from their highs, which they have done during the current bear market, investors have always been rewarded with winners over the next five years -- and that includes the Depression decade of the 1930s. In Dec-ember 1930, stocks were 50% off their highs of September 1929. Yet, over the next five years -- when the economy was experiencing the greatest con-traction in its history -- investors were rewarded with an annual return of 7% after inflation.
Value stocks. All the returns I've quoted reflect indexes based on market capitalization, the indexes that are used to measure market performance. But research has shown that investors would have done better if they had tilted their portfolios toward value stocks -- stocks that have higher-than-average dividend yields and lower-than-average price-earnings ratios. Even after the collapse of financial stocks over the past year (most financials fell into the value category), the Russell 3000 Value index has outperformed the capitalization-weighted index over the past five, ten, 20 and 30 years.
Evidence suggests that investors may be able to outdo the indexes by pursuing an activist strategy that shifts into or out of stocks depending on their valuation. However, this strategy requires investors to sell stocks of companies that have done well and buy shares that have done poorly -- an exercise that requires a huge (and often impossible) amount of self-control.
But now there are new indexes that rebalance stocks automatically and have outperformed both capitalization-weighted and even value indexes. These so-called fundamental indexes rank stocks by their dividends or earnings (or some other measure of a company's worth) instead of by their market value. Fundamental indexes automatically sell stocks that move up in price beyond their dividends or earnings and buy stocks whose prices lag. Dividend-weighted indexes have outperformed value indexes over the past ten, 20 and 30 years; earnings-weighted indexes have done even better.
In the long run, stocks are still the way to go. And if you want to give your returns an extra kick, value-oriented stocks and fundamental indexes may be your best bet.
Columnist Jeremy j. Siegel is a professor at the University of Pennsylvania's Wharton School and author of Stocks for the Long Run. He also advises Wisdomtree Investments, which issues low-cost, fundamentally weighted ETFs.
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.

-
Ask the Tax Editor: Federal Income Tax DeductionsAsk the Editor In this week's Ask the Editor Q&A, Joy Taylor answers questions on federal income tax deductions
-
States With No-Fault Car Insurance Laws (and How No-Fault Car Insurance Works)A breakdown of the confusing rules around no-fault car insurance in every state where it exists.
-
Why Picking a Retirement Age Feels Impossible (and How to Finally Decide)Struggling with picking a date? Experts explain how to get out of your head and retire on your own terms.
-
How the Stock Market Performed in the First Year of Trump's Second TermSix months after President Donald Trump's inauguration, take a look at how the stock market has performed.
-
What the Rich Know About Investing That You Don'tPeople like Warren Buffett become people like Warren Buffett by following basic rules and being disciplined. Here's how to accumulate real wealth.
-
How to Invest for Rising Data Integrity RiskAmid a broad assault on venerable institutions, President Trump has targeted agencies responsible for data critical to markets. How should investors respond?
-
What Tariffs Mean for Your Sector ExposureNew, higher and changing tariffs will ripple through the economy and into share prices for many quarters to come.
-
How to Invest for Fall Rate Cuts by the FedThe probability the Fed cuts interest rates by 25 basis points in October is now greater than 90%.
-
Are Buffett and Berkshire About to Bail on Kraft Heinz Stock?Warren Buffett and Berkshire Hathaway own a lot of Kraft Heinz stock, so what happens when they decide to sell KHC?
-
How the Stock Market Performed in the First 6 Months of Trump's Second TermSix months after President Donald Trump's inauguration, take a look at how the stock market has performed.
-
Fed Leaves Rates Unchanged: What the Experts Are SayingFederal Reserve As widely expected, the Federal Open Market Committee took a 'wait-and-see' approach toward borrowing costs.